The style library currently runs to twenty-five directions. The full per-style guides live under /architectural-styles — this post is the one-paragraph version for orientation.
Classical and pre-modern
Haussmannian, Neoclassical, Baroque, Victorian, Romanesque, Byzantine, Moorish. Heavy materials, symmetrical plans, ornament that does structural work. Suits stone facades and apartments cut from nineteenth-century city blocks.
Early modern
Art Deco, Bauhaus, International Style, Mid-century Modern, Scandinavian. The first generation of glass-and-steel residences. Geometric headlines, restrained palettes, photographs that lean on hard daylight.
Vernacular and regional
Mediterranean, Japanese Zen, Wabi-sabi, Moroccan riad, Spanish Colonial. Local materials, courtyards, and a relationship to climate that the visual direction has to honour — warm earth palettes, soft textures, woodgrain.
Late modern and contemporary
Brutalist, High-tech, Industrial, Minimalist, Futurism, Postmodern. Concrete, exposed structure, and the kind of restraint that needs a confident grid. Black-and-white photography, monospaced detail copy, generous whitespace.
Pick the direction that matches what the building actually is, not what the marketing wishes it were. A Brutalist tower dressed up as a Haussmannian salon reads as both confused and dishonest.
“The whole point of styling a listing is to commit to what it is — not to dress it up as something it isn't.”
Further reading
- [Why architecture belongs on the listing page](/blog/why-architecture-belongs-on-a-listing-page)
- [Explore all 25 architectural styles with examples](/architectural-styles)